What if there is a way to scale your business faster, increase your monthly revenue, and get more and more people to experience your products?
Scaling a startup has become stupidly hard. But if you’re anything like me… you became an entrepreneur because you wanted to make an impact in the world, by creating meaningful businesses.
Anyhow... I'm glad you dropped by here.
I don’t know exactly how you ended up here...
But here’s how we can help:
We can help you build simple ‘growth systems’ into the core of your business
In a second I'll tell you what those growth systems are, and how they work. But right now, let’s focus on why they matter...
Over the last couple of years — as the internet matured — online marketing has gone through a series of massive shifts. As a result, marketing has become incredibly complex.
The problem is not that there aren’t enough marketing tactics to try. The internet is literally full of those. We have an endless obsession with “growth hacks” and loopholes, and gimmicks to “game the system”. There are literally hundreds of gurus and advisors selling you those. But while it’s tempting, those tactics will never work.
Here’s the bottom line: the only way to unlock sustainable, accelerating, stable product growth (where you constantly grow your user base and revenues, month-over-month)… is to understand the ‘growth levers’ that drive your business, from the ground up.
Growth is a matter of systems, not tactics
Let me put it plainly…
Of course, those systems don’t have to be complicated (on the contrary), but you need to be deliberate about it.
High-growth startups like Uber, Amazon or Pinterest are able to create “engineered virality” into their business, via various growth loops (Btw. I explain here what “growth loops” are)
So if you’re feeling confused about how marketing works, and how you can grow your startup… Then we're here to help you.
If you’re still haven’t cracked the nut on “how to quickly learn growth marketing”, we suggest you start with reading our Frank vs. Matt essay.
Another great starting-point is our free email course
Besides that, there’s a lot of cool stuff around here. Just look around. Pick what you like, and ignore the rest.
To summarize, here's my Philosophy on Growth:
Customer will not come just because you build it. You have to make that happen and it's harder than it looks.
In 2018, all high-growth startups use the same method to drive their growth. They all use 'growth loops'
To build growth loops, you need to forget about 'growth hacks', and instead focus on building systems
Systems can drive growth virtually on autopilot. That's what you want.
That's the only way to scale
The point is: the amount of complicated marketing hoopla is absolutely staggering.
We need to go “back to basics”.
Catch. Pass. Shoot.
And only when you simplify it, will you see that…Growth solves all problems...
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